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Wisebuddah has renewed its successful partnership with Sky Radio in The Netherlands. After winning a competitive pitch, we spent the summer working closely with the Sky Radio team to evolve the sonic logo and incorporate imaging techniques new to Sky Radio across the package.
Uunco Cerfontaine - Radio Director Sky Radio: “At Sky Radio our Modern AC format is always ‘music first’, because we want to provide the perfect listening experience without any clutter. The fantastic jingles from Wisebuddah create the perfect flow between songs and bring the finishing touch. They give the station ‘personality’ and are short hit songs on their own”
Arjan Van Lierop & Chris Hartgers - Imaging Managers Talpa Radio: “The level of quality of the compositions, styles, singers and overall sound from Wisebuddah is just incredible. From the beginning to the end, the whole project went flawlessly, with a great deal of understanding and passion for jingles, radio and music between Marc Vickers and ourselves”
In Spring 2017 the Netherlands NPO Radio 2 returned to Wisebuddah for a new package specifically for the nation’s favourite Top 2000, and Ruud De Wild “Wild In De Middag” shows.
Denmark’s Number 1 commercial radio station Skala FM returned to Wisebuddah in 2016 for a new Custom ID package, as it maintained its place as one of the most listened to stations in the country.
Broadcasting out of Halle in the heart of central Germany’s metropolitan region, Radio Brocken became the latest German to station to launch a new Custom ID package from Wisebuddah in London in September 2016.
Geared to reflect the station’s mission to play ‘Die beste Musik für Sachsen-Anhalt’, the package took musical inspiration from the 80s to the present day, with vocal and instrumental hooks to sit with the station’s Modern AC format. Each ID has versions with both strong and soft tag sings, to allow every cut to easily transition to whichever style of music was next up on the Radio Brocken playlist.
After winning a competitive pitch, Wisebuddah locked creative horns with Antenne Thüringen to produce one of the biggest jingle packages of 2016. Comprising of over: 8 Main IDs; 8 Transition IDs; 8 Beds; 4 Show Openers, and a full Service Package, the new sound reflects every aspect of Antenne Thüringen’s musical output, ranging from the classics of the 80s right through to today’s biggest hits.
In the summer of 2016, 45 local radio stations across Germany’s North Rhine-Westphalia launched a custom Wisebuddah ID jingle package, comprising of over 20 IDs. The syndicated package was post-produced by the Team at Radio NRW and it can now be heard on stations including Radio Bonn, Rhein-Sieg, Antenne Düsseldorf, Radio Essen and Radio Köln.
In 2016 Sky Radio launched a brand new strapline “Your Favourite Playlist”, and returned to Wisebuddah for a brand new custom package comprising of: 8 custom IDs; 4 Summer IDs, plus 3 Top of hour IDs.
In 2014 Wisebuddah won the pitch to create a new sonic identity for the Bauer City 1 network across the UK, consisting of 16 stations including Key 103, Radio City, Hallam FM, Metro Radio, Clyde 1 and many more.
Based on a 5 note sonic logo, it was designed to become synonymous with all Bauer City network stations.
Since 2014 we have been constantly updating and evolving the sound of the group, with regular updates throughout the years. Here is a small selection of our latest work:
Radio Regenbogen returned to Wisebuddah for a host of Custom ID updates in 2016. The new package retained the heritage 7-note sonic logo and was written to fit seamlessly alongside the current package, which was also produced by us in 2014.
In 2016, BB Radio returned to Wisebuddah for another custom package, comprising of: 3 Custom IDs; a Show Opener, and a brand new News Opener for the German station.